NYFW preview

Fashion weeks are here! With all the craze going on in New York these days, I believe it is a good time to prep for the fashion marathon and do a little of homework before-hand. How?

You might be familiar with the saying fail to prepare, prepare to fail. Well, I sure know someone who will not (possibly) fail to prepare, and that is Sue Evans. Head of Catwalks at trend giant WGSN, she gives us some tips on what to expect on NYFW's catwalks.

A brief summary of what Sue Evans mentions and some of those trends as also seen on this blog before.

¡Las semanas de la moda han llegado! Con toda la locura que envuelve Nueva York estos días, creo que es un buen momento para prepararnos para la maratón de la moda y hacer los deberes de antemano. ¿Cómo?

Puede que os resulte familiar el dicho fracasa en la preparación, prepárate para el fracaso. Bien, alguien que sin duda no fallará en su preparación es Sue Evans. Directora de Pasarelas para el gigante de las tendencias WGSN, nos da algunas pistas acerca de qué podemos esperar en esta nueva edición de la NYFW.

Un breve resumen de las ideas de Sue Evans y algunas de las tendencias que también habréis visto pronosticadas en este blog.

spring 14 couture shows review

Jean Paul Gautier

On preparation for Fall2014 collections starting tomorrow, here is a small review on trends seen at the couture 2014 shows.

Ya preparadas para las colecciones de Otoño 2014 que comienzan mañana, he aquí un pequeño resumen de las tendencias vistas en los desfiles de alta costura.

forecasting: the power of instinct

I love how our brains work sometimes. Have you ever had that feeling, when you have a thought or are under a circumstance, and then all you can see and hear is related to it?

Jelly - and how Fashion could lead the way!

Model and blogger Coco Rocha

Facebook, Twitter, YouTube, Tumblr, Pinterest, ... do we really need any more social networks in our already overly exposed, social life?

Michelle Phan for Dr Pepper

First things first, happy New Year everybody!

And now, quickly moving down to business: in my last post/review of 2013, I opened talking about the YouTube revolution that started in 2013 and will boom in 2014, and closed with a reflection on how 2014 will sure be a year of changes.

2013: my review

Yes, 2013 is over (or will be in just a few hours). And just like everywhere else around the globe and the "digiglobe", it is time for a retrospective. However, I find it much more interesting to look back in order to make a good estimate of what we can expect coming forward.

radiant orchid - or the beautiful Pantone colour that will tint 2014

It is official: Pantone Colour for 2014 has been unveiled. The lucky shade for next year is Radiant Orchid (aka 18-3224), an absolutely stunning lilac-y cold pink.

on fashion brands (and why they could be left behind)

On my previous post, I mentioned how YouTube paid subscription models will become the new television, and also how many industries will be benefiting from it.

I also raised the question of why is the Fashion Industry not going along with it. Most big fashion brands' YouTube channels are an absolute failure, leave alone them launching a paid one. What fashion brands do not seem to understand is that having a YouTube channel isn't simply putting any videos up as long as related to their brand. It needs a strategy behind it, needs to be addressed at the proper audience and needs to blend with those people in the field that do have a significant presence within the platform.

YouTube killed the TV star - YouTube paid subscription models

Town criers. The people responsible for announcing official communications and news of interest to the masses. Back in the Middle Ages, these people were the ultimate source of information, and whoever has the information, holds the power. Who would have told them around 1450 that a device called the printing press, would revolutionise the world and leave them practically out of work.

you saw it here first: Snapchat + fashion designers

Going through some old Fashion Week reviews, I realised I never commented on a Mashable article that surprised me. It is no news that the Fashion Industry has been partnering with social media for a while now, benefiting from its immediacy and broad reach.

Well during New York Fashion Week, back in September, designer Rebecca Minkoff revealed exclusive pieces of her collection via an unusual app; Snapchat.

spring 14 RTW: top 10 main trends

Louis Vuitton Show

The fashion week round for S14 is officially over. Now it is to us to extract all the juices out of the so very fruitful fashion scenario presented over the past few weeks.

It is no little work, so hands on the top 10 trends without further delay!